A recent article in Cnn.com speaks about a rumored deal between Skype and Facebook. The article talks about a possiblity that these two social media powerhouses will integrate to the point where you can Facebook chat over cell phones. While it is still just a rumor, there is speculation that you can video chat with Facebook friends, or chat over a browser on cell phones (assumedly similar to a gchat session).
The real question is - do we want to interact with our facebook friends more than just learning about a short blurb about their day? I'd argue that Facebook is used more to stay up to date with those friends that you want to keep in your life vs. a way that you speak to your best friends on a day-to-day basis. While it would be great to have more opportunity to integrate different media options, most that are Facebook saavy are also Skype saavy.
Considering that one can assume that most people have similar friends on both Skype and Facebook, it would be useful to only have to go through one single system to video chat with friends and loved one's.
This partnership does have implications on social media as a whole. This will only further the integration and partnerships of the social media applications available. As consumers, we are getting more and more used to integration (i.e - we can pretty much do anything on our cell phone's these days), so are all of these different options going to integrate to the point where they are all transparent and we have one big social media hub? I don't know if that will happen, but I am open to see what happens next...
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